Do you remember 15-20 years ago when businesses realized that they needed a website?
We watched as every business raced to put up their printed materials online and call it a “website.”
But it wasn’t a really effective website—it was just brochureware.
It looked bad. It was flat. And it didn’t have any sense of what we now know as user experience (UX) design.
Well, that’s where businesses are right now with virtual events. Everyone has been forced to move their in-person workshops, programs, and services to the virtual medium.
But just like with brochureware back in the day, very few people understand how to design specifically for the online medium.
And, it’s RISKY to spend effort, time and money without knowing how to create an effective online offering.
But, just like back in the day, there are a few of us who DO know because we’ve been working in the e-learning arena since its conception.
We’ve had the time to make the mistakes, to try new approaches, and to develop best practices that are tried and true.
So even though virtual training is new for most...it’s been around for a while.
Wouldn’t you like to be part of the group who knows how to do this well?
If you are, the next thing that will naturally happen is…